Blog

Sending Money Home To Zimbabwe: Problems & Solutions

Do you use the parallel market when receiving cash from relatives abroad? Then you need to[...]

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Quality Content: Give Customers a Reason to Return

The first step to increasing your website’s conversions is to attract more visitors.

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UN Report on Remittance from the UK

£8B a year is being remitted from UK to Developing Nations, but ‘Unesco warns too much of this[...]

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Product and Service Reviews: Let Customers Promote You

Reviews are a proven tool for increasing website conversions.

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PiP iT Global West Africa Tour

Last week John (our Head of Sales) and I went on a tour of West Africa.

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Ease of Checkout: A Smooth Customer Experience is a Profitable One

Do make the checkout process on your site as easy and painless as you can.

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Free Delivery: A Tool to Increase Sales

Introduction

In last week’s blog post, we described how offering customers something for free[...]

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Promotions: Mark down, Bundle, Offer Freebies

Introduction

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Free Returns Pay, Paid Returns Cost

Introduction

Product returns are inevitable for an e-commerce business. Trying to avoid[...]

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Calls to Action Get Customers Spending

Introduction

“Calls to Action” (CTAs) are crucial to the success of a website or an online[...]

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